One key to writing is to understand your audience. By understanding your readers, you are more likely to create resonance and empathy in your writing.

Let's go through an example featuring Chris Paul. First, a video highlight of some of his greatest plays thus far:



In July 2013, Chris Paul renewed his contract with the Los Angeles Clippers and signed a 5-year deal worth $107 million (go CP3!). Let's imagine we are drafting a very brief thank you note on behalf of Chris Paul. The note will be read by the Clippers' owner, Donald Sterling. Knowing that the audience of the letter is his boss who just handed him a big check, Chris' letter would likely take on a formal tone, and convey appreciation and optimism. Something like:

//
Dear Mr. Sterling and Los Angeles Clippers ownership,

Thank you for demonstrating your faith in entrusting the Clippers franchise into my hands over the next few years. I would like to express my most sincere gratitude on the contract renewal and assure you that I will do everything in my powers to lift the Clippers team to success.

Sincerely Yours,
Chris
//

Your turn! Draft a brief note on behalf of your favorite athlete or celebrity. Decide who is the target reader and apply these know-your-audience techniques.

Your Note:


Relevance to Common Core:
Across Grades 3 to 12: ELA-Literacy.W.[3-6].4 and ELA-Literacy.W.[7-12].5 (Audience)
E.g. http://www.corestandards.org/ELA-Literacy/W/9-10/5